--- description: Motta detaljert informasjon fra verifiserte brukere om brukervennlighet, funksjoner, pris, fordeler og ulemper med Google Analytics 360. Les anmeldelser og oppdag lignende verktøy på Capterra Norge. image: https://gdm-localsites-assets-gfprod.imgix.net/images/capterra/og_logo-e5a8c001ed0bd1bb922639230fcea71a.png?auto=format%2Cenhance%2Ccompress title: Pris, anmeldelser og vurderinger for Google Analytics 360 – Capterra Norge --- Breadcrumb: [Hjem](/) > [Webanalyse tool](/directory/30073/web-analytics/software) > [Google Analytics 360](/software/177042/google-analytics) # Google Analytics 360 Canonical: https://www.capterra.no/software/177042/google-analytics Page: 1 / 325\ Neste: [Next page](https://www.capterra.no/software/177042/google-analytics?page=2) > Analyseplattform på bedriftsnivå for markedsførere og nettbaserte bedrifter for å få innsikt i kundenes nettstedsinteraksjoner. > > Verdict: Rated **4.7/5** by 8091 users. Top-rated for **Sannsynlighet for anbefaling**. ----- ## Overview ### Hvem benytter Google Analytics 360? Google Analytics 360 er for markedsførere og nettbaserte bedrifter for å få innsikt i kundenes nettstedsatferd. Den er egnet for virksomheter på bedriftsnivå i alle bransjer. ## Quick Stats & Ratings | Metric | Rating | Detail | | **Samlet** | **4.7/5** | 8091 Anmeldelser | | Lett å bruke | 4.2/5 | Based on overall reviews | | Kundestøtte | 4.2/5 | Based on overall reviews | | Verdi for pengene | 4.7/5 | Based on overall reviews | | Funksjoner | 4.6/5 | Based on overall reviews | | Recommendation percentage | 90% | (9/10 Sannsynlighet for anbefaling) | ## Om leverandøren - **Selskap**: Google ## Commercial Context - **Pricing model**: (Free version available) - **Target Audience**: Selvstendig næringsdrivende, 2–10, 11–50, 51–200, 201–500, 501–1 000, 1 001–5 000, 5 001–10 000, 10 000+ - **Deployment & Platforms**: Sky, SaaS, webbasert, Android (mobil) - **Supported Languages**: arabisk, dansk, engelsk, finsk, fransk, hebraisk, indonesisk, irsk, italiensk, japansk, kinesisk, koreansk, nederlandsk, norsk, polsk, portugisisk, portugisisk, russisk, spansk, svensk, thai, tradisjonell kinesisk, tsjekkisk, tyrkisk, tysk, ukrainsk, ungarsk - **Available Countries**: Afghanistan, Albania, Algerie, Amerikansk Samoa, Andorra, Angola, Anguilla, Antarktis, Antigua og Barbuda, Argentina, Armenia, Aruba, Aserbajdsjan, Australia, Bahamas, Bahrain, Bangladesh, Barbados, Belarus, Belgia and 229 more ## Funksjoner - API - Ad hoc-rapportering - Adgangskontroller/-tillatelser - Aktivitetsdashbord - Brukssporing/-analyse - Dashbord - Dataaggregering - Databehandling - Dataimport/-eksport - Datainnhenting og -overføring - Datakoblinger - Dataoppdagelse - Datavisualisering - Flere datakilder - Interaktive rapporter - KPI-overvåking - Kampanjesporing - Konverteringssporing - Kundedatabase - Kundesegmentering - Nettstedanalyse - Oppretting av dashbord - Prognosering - Rapportering og statistikk - Rapportering/analyse - Real-Time Analytics - Real-Time Data - Real-Time Reporting - Samarbeidsverktøy - Sporing av brukerinteraksjon - Sporing av tid på nettstedet - Søk/filter - Third-Party Integrations - Tilpassede rapporter - Tilpasset dashbord - Traktanalyse - Utvidede analyser - Varsler/meldinger - Widgeter - Ytelsesstatistikk ## Integrations (5 total) - Google Ads - Google Search Console - Google Tag Manager 360 - Shopify - WordPress ## Support Options - E-post/hjelpesenter - Vanlige spørsmål / forum - Kunnskapsbase - Chat ## Category - [Webanalyse tool](https://www.capterra.no/directory/30073/web-analytics/software) ## Relaterte kategorier - [Webanalyse tool](https://www.capterra.no/directory/30073/web-analytics/software) - [Rapporteringsverktøy](https://www.capterra.no/directory/30053/reporting/software) - [Produktanalyse programvare](https://www.capterra.no/directory/32915/product-analytics/software) - [Dashboard programvare](https://www.capterra.no/directory/30839/dashboard/software) - [Data Visualisation Tools](https://www.capterra.no/directory/30696/data-visualization/software) ## Alternativer 1. [Looker](https://www.capterra.no/software/169053/looker) — 4.5/5 (282 reviews) ## Anmeldelser ### "Visibility into your traffic sources" — 5.0/5 > **Eric** | *18. april 2026* | Detaljhandel | Recommendation rating: 9.0/10 > > **Fordeler**: The data it provides for me to make marketing decisions is invaluable. Knowing exactly where and how we derive traffic helps us adjust our strategies to maximize our ad spend. > > **Ulemper**: Sometimes getting the pixels and conversion trackers can be a little tricky. However once everything is set correctly it doesn’t need to be revisited. > > Great - I use it for all of our websites as soon as we set up the domains. We want to gather that data immediately from the start so we don’t miss any traffic points. ----- ### "Great And Complete Analytics Tools" — 4.0/5 > **Calixte** | *7. desember 2025* | Datamaskin, programvare | Recommendation rating: 9.0/10 > > **Fordeler**: Google analytics is a really easy to use tool, with no cost. It’s really easy to integrate to any website and a lot of solutions support it natively. > > **Ulemper**: Google Analytics is often blocked by browser/browser extension, whereas self-made solution is usually not detected by tracking blocker ----- ### "It's... just okay" — 3.0/5 > **Ryan** | *20. oktober 2025* | Eiendom | Recommendation rating: 6.0/10 > > **Fordeler**: It's intuitive enough to use and get the data you need. Easy to learn and use and configurations and customizations are possible. > > **Ulemper**: Universal Analytics was honestly much better. GA4 has not been great since it was in beta. Simple reports that could be pulled with UA before now require custom reports in GA4. Also a lot of the data in GA4 is sampled and you need to request unsampled data or get the data in BQ which is just a cash grab. > > Much preferred the older UA before compared to GA4. The newer GA4 is not an improvement in any way whatsoever. ----- ### "Google Analytics 360 - great for beginners" — 4.0/5 > **Patrick** | *25. mars 2026* | Forbrukervarer | Recommendation rating: 6.0/10 > > **Fordeler**: Ability to have one platform for multiple websites. Ease of integration. Driving down on the data is good when looking at website traffic sources. And it's free. > > **Ulemper**: The plug-in for wordpress. I don't feel it is secure, and I pulled the system from my sites after being exposed to multiple hacks. I need to research this more. > > I appreciate how seamlessly it integrates with the rest of the Google Marketing Platform and "Your business on Google", which makes it much easier to connect analytics data with advertising and optimization efforts. But I don't trust the plug-in for wordpress. ----- ### "Google analytics is industry standard" — 5.0/5 > **Isaac** | *23. juli 2025* | Forbrukervarer | Recommendation rating: 3.0/10 > > **Fordeler**: It’s gives us incredible insights of our Shopify store and our mobile app as well. It’s so industry standard I don’t know any business not using google analytics. > > **Ulemper**: It’s has a deceptively simply looking interface for being such a huge and complex technology. The learning curve is very steep. > > Having expert helps makes it a lot better, but even without the expert help Google has a lot of resources that are also useful. I highly recommend. ----- Page: 1 / 325\ Neste: [Next page](https://www.capterra.no/software/177042/google-analytics?page=2) ## Links - [View on Capterra](https://www.capterra.no/software/177042/google-analytics) ## This page is available in the following languages | Locale | URL | | de | | | de-AT | | | de-CH | | | en | | | en-AE | | | en-AU | | | en-CA | | | en-GB | | | en-IE | | | en-IL | | | en-IN | | | en-NZ | | | en-SG | | | en-ZA | | | es | | | es-AR | | | es-CL | | | es-CO | | | es-CR | | | es-DO | | | es-EC | | | es-MX | | | es-PA | | | es-PE | | | fr | | | fr-BE | | | fr-CA | | | fr-LU | | | it | | | ja | | | ko | | | nb | | | nl | | | nl-BE | | | pt | | | pt-PT | | | tr | | ----- ## Structured Data